Full Job Description
Position: Digital Content Strategist
Company: Amazon
Location: Gaithersburg, Maryland
Are you a creative, results-driven professional looking to take your digital content strategy career to the next level? If so, Amazon invites you to apply for the position of Digital Content Strategist in our dynamic Gaithersburg office. At Amazon, we thrive on innovation and employ top talent to achieve our mission of being the most customer-centric company in the world.
About Amazon
Amazon is a global leader in e-commerce and cloud computing, constantly pushing the boundaries of what’s possible in digital innovation. Our Gaithersburg location serves as a critical hub for our marketing and e-commerce initiatives, where creativity meets data-driven strategy to deliver exceptional value to our millions of customers worldwide.
Position Overview
The Digital Content Strategist will play a critical role in shaping the online presence of Amazon. You will lead a team focused on developing and executing a comprehensive content strategy that aligns with our brand objectives and resonates with our diverse customer base.
As the Digital Content Strategist, you will harness your expertise in digital marketing, social media, SEO, and analytics to create compelling content that drives engagement, conversions, and brand loyalty. You will collaborate with various stakeholders, including product managers, UX designers, and other marketing teams, to ensure consistency and alignment across all digital channels.
Key Responsibilities
- Develop and implement a comprehensive content strategy that aligns with company goals and speaks directly to our audience.
- Analyze performance metrics to assess content effectiveness, driving iterative improvements to enhance results.
- Collaborate with cross-functional teams to generate engaging content across all platforms, including web, social media, email, and mobile.
- Utilize SEO best practices to increase organic traffic and improve content visibility on search engines.
- Oversee content creation and development processes, ensuring consistency in brand voice and adherence to company guidelines.
- Stay up-to-date with industry trends, competitor actions, and emerging technologies relevant to digital content strategy.
- Conduct regular workshops and training sessions for team members to enhance content creation skills and digital marketing knowledge.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field; Master’s degree preferred.
- A minimum of 5 years of experience in digital content strategy or a similar role.
- Proven experience with SEO tools and analytics platforms (Google Analytics, SEMrush, etc.) to drive content decisions.
- Strong understanding of digital marketing and social media trends.
- Excellent communication and organizational skills with a knack for storytelling.
- Ability to work collaboratively in a fast-paced team environment.
- Creative thinking skills paired with a data-driven mindset.
Why Work at Amazon?
At Amazon, we believe that every employee contributes to our success. We offer a stimulating work environment and encourage innovative thinking. Employees benefit from:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- 401(k) with company match and financial wellness resources.
- Opportunities for professional development and career advancement.
- Flexible work hours and a culture that prioritizes work-life balance.
- Employee discounts on a wide range of products.
How to Apply
If you are ready to make an impact and become part of our innovative team at Amazon as a Digital Content Strategist, we invite you to apply today! Please submit your resume along with a cover letter explaining your experience and vision for digital content strategy in our fast-evolving landscape.
Amazon is an Equal Opportunity Employer
Amazon is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Join us on our mission to be Earth's most customer-centric company, where you can help provide better service, selection, and value to customers worldwide!